English

While many ecommerce brands focus the majority of their attention on the purchase funnel and optimizing for conversion, a key piece of the customer journey tends to get left out — the post-purchase experience with value-added. But post-purchase is truly where customer loyalty is built. … Read More

Needless to say, ecommerce is an industry of endless change. With COVID-19 accelerating pre-pandemic trends such as mobile commerce and social shopping, it’s clear that this tailwind of digital transformation is still going strong. As an ecommerce business owner, capitalizing on these trends early and quickly is … Read More

As the business-to-business (B2B) industry continues to evolve, ecommerce has emerged as more than a nice to have — it’s a must-have. The last few years of explosive ecommerce growth have intensified the need for B2B businesses to shift their focus online. Unsurprisingly, Digital … Read More

Digital experience. This is the new buzzword in the world of enterprise ecommerce. For good reason. If you offer a superior digital experience for your shoppers, they should be delighted to purchase your products. Of course that sounds easy, but … Read More

Intense competition is driving rapid technological innovation in ecommerce. More and more brands are turning to cutting-edge tech to help them grow, evolve and aggressively pursue new customers. One way brands are seeking to gain market share is by implementing headless ecommerce … Read More

Your new company features a great product and there’s genuine hope and excitement among your team about the days ahead. The challenge is now around how to differentiate your brand among the sea of ecommerce competitors and alternative options. There are … Read More

If there’s one silver lining about living in an era of wild uncertainty, it’s the surge in digital innovations, including how quickly retailers and businesses adapted to the ecommerce space. Yet even before the pandemic, demand for online shopping has been steadily … Read More

Within the B2B market, there are several metrics you can measure, analyze and compare. If you don’t want to get drowned in the sea of numbers and graphs, you have to know where and what to look for. Understanding which … Read More

In 2019, only 13% of all B2B sales were generated digitally. By 2023, when U.S. B2B online sales are projected to reach $1.8 trillion, this is expected (based on a pre-pandemic forecast) to reach 17% — which is not an … Read More

Ecommerce was an industry already in flux when the events of 2020 really turned things on their head. Here are just a few examples of the transformation unfolding in online retail right now: Ecommerce share of the retail market increased … Read More